Purina wanted to increase the visibility of its Pro Plan wet food range in veterinary practices.
The aim was to design a compact countertop display offering greater storage capacity than the existing model, while keeping its footprint to a minimum.
The display also needed to function as an easily accessible sales unit for both veterinary professionals and their clients.
Thinkerbell reimagined the existing concept with a fresh creative approach, while working within the available space constraints.
The 360° display maximises product capacity while ensuring excellent visibility from every angle. Its metal structure provides strength and durability, while the directly printed black Forex top card reinforces the premium positioning of the Purina Pro Plan brand.
Combining communication and storage in a single unit, this countertop display makes the most of the available space while helping to drive sales.
Discover some of the inspiring projects!
